The TikTok ban is now official, with a deadline set for the popular social media platform to be sold by its parent company, ByteDance, in order to avoid being banned in the US. Although there are questions about how the ban will be enforced and whether it will actually happen, TikTok has vowed to fight the ban in court.
Potential buyers for TikTok include companies like Oracle and groups of investors led by figures like former Treasury Secretary Steven Mnuchin. However, ByteDance may be reluctant to sell TikTok due to the value of its algorithm and the potential impact on its business in China.
If the ban goes through, TikTok could be removed from app stores and ISPs may block access to the platform. Alternatives to TikTok like YouTube Shorts and Instagram Reels are available, but none have been able to replicate TikTok’s highly successful content recommendation system.
TikTok is expected to continue fighting the ban in court, with potential implications for similar bans in other countries. The outcome of the ban will likely shape the future of the platform globally.